How to Create the Best Ads for Print

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This is an inspiring session for the sales and advertising creative departments on what can be accomplished in the print medium when you start with a good idea.

Speaker Ann Urban looks at award-winning examples and the best practices behind them.

For more than 25 years, Ann Urban has worked in the highest levels of Canadian advertising. As an Associate Creative Director at Ogilvy & Mather, she helped build major multi-national brands for American Express, Campbells Soup, Duracell, Unilever, General Foods and many more.

Ann graduated from the Ontario College of Art and Design with scholarships in both design and advertising, and quickly moved on to senior positions at several major multi-national agencies, including Ogilvy, McCann-Erickson and JWT. While at these top companies she judged award shows and participated in international workshops. In 1991 she formed Urban & Co., where she has built profitable brands for over a hundred blue-chip companies.

Ann has won dozens of national and international awards.

She is also an Associate Professor at the OCAD University in Toronto and completed a Masters of Design in Advertising in 2012.

Recently, Ann received OCAD University’s greatest honour: The 2012 Non-Tenured Faculty Teaching Award for innovation and excellence in teaching.

Her passion is creative brand building through all facets of traditional through to digital channels.

Section 1Video
Lecture 1How to Create the Best Ads for Prints
Section 2Audio
Lecture 2How to Create the Best Ads for Prints
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