How to Write an Editorial Page that Reflects Your Community

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Energized newspapers are at the foundation of energized communities. Community newspapers – whether delivering information in the print, on the web or in social media – must focus on local news if they are to remain relevant to readers and advertisers.

In this series of content pieces, retired news editor Jim Pumarlo talks about why he considers the editorial pages a key element of vibrant local coverage and vibrant communities.

Jim spent nearly 27 years in two community newspapers in Minnesota – in Red Wing on the state’s Wisconsin border, and in International Falls on the state’s Canadian border. For the majority of that time, he steered the news coverage as editor. He is passionate about community newspapers and believes that community newspapers still play a vital role in today’s fractured media landscape.

Also included in this module are both a detailed white paper on editorials, and an audio interview with Neil Godbout. Neil is the Managing Editor of the Prince George Citizen. His award-winning editorial page provides a perspective of how a community newspaper is making an impact locally and he describes what he believes makes a great editorial.

Section 1Video
Lecture 1How to Write an Editorial Page that Reflects Your Community? - Part 1
Lecture 2How to Write an Editorial Page that Reflects Your Community? - Part 2
Lecture 3How to Write an Editorial Page that Reflects Your Community? - Part 3
Lecture 4How to Write an Editorial Page that Reflects Your Community? - Part 4
Lecture 5How to Write an Editorial Page that Reflects Your Community? - Part 5
Lecture 6How to Write an Editorial Page that Reflects Your Community? - Part 6
Lecture 7How to Write an Editorial Page that Reflects Your Community? - Part 7
Lecture 8How to Write an Editorial Page that Reflects Your Community? - Part 8
Section 2Audio
Lecture 9How to Write an Editorial Page that Reflects Your Community?
Section 3White Paper
Lecture 10How to Write an Editorial Page that Reflects Your Community?
Lecture 11How to Write an Editorial Page that Reflects Your Community? - Recap
Section 4Transcription
Lecture 12How to Write an Editorial Page that Reflects Your Community?
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