DRAGONS

Curve’s PR team was lucky enough to attend a town hall speaking engagement with marketing guru and star of CBC’s Dragons’ Den Arlene Dickinson in Vancouver this morning. Brought to you by the UBC Alumni and Curve friend Fred Lee, this was a chance for hundreds of people to hear words of marketing wisdom, straight from the Dragon’s mouth.

But the one thing that shone through is that this is no Dragon. Arlene is a ridiculously successful businesswoman who has shown guts and aggression when it comes to making tough decisions and making her company succeed (she is the CEO and owner of marketing agency, Venture Communications). But in a very real discussion at Vancouver’s Scotiabank Theatre, she showed that she is just as vulnerable, just as full-of-doubt and just as human as the rest of us.

She admitted feeling unsure of herself; about having doubts as to whether she should even take the job at CBC and about how nervous she was on her first day in the Den. But that all changed as soon as the first hopeful showed up to pitch and she was able to get down to business.

But we wanted gossip – so the question was posed “Which Dragon is the most fun?” with the hope being she would give us some serious backstage dirt. Of course she was a professional, leaving us all to speculate which ones she “likes more than others,” at the same time stating that if she was in trouble anywhere in the world, she could call any one of them and they would help her out.

Arlene Dickinson may be a Dragon on TV, but in person, she is – in fact – a person. That gave us hope that you can stay calm, nice and normal, while at the same time running an incredibly successful business with happy staff.

To read more about the event, visit UBC’s event page.

DRAGONS