How “Charlotte” is Good Marketing for the Royal Family      

By | May 19th, 2017|Blog, Industry News, Uncategorized|

Written by Justin Wong and Amanda Bates In case you (somehow) missed the news, The Duke and Duchess of Cambridge have named their newborn daughter Princess, Charlotte Elizabeth Diana. What’s in a name? If we were to close our eyes and pretend that the Royal Family is just another business organization (Diana herself used to call them “The Firm”), the choice of this baby’s name is a very smart move. The full name “Charlotte Elizabeth Diana” is an homage to different members of the royal family. […]